P2P Finance is now ADA Finance!

We are thrilled to announce that P2P finance is now ADA Finance! The original P2P identity and tokenomics have undergone a significant transformation to better fit our purpose and vision. Our new identity embraces the existing expectations of what we’ve stood for since our beginning while simultaneously moving the brand forward.

Our goal from the start is to support the vision of Cardano of providing true decentralized financial (DeFi) services for a “sustainable future” with “global solutions to global problems.” ADA Finance is — and will continue to be — the most innovative and rewarding DeFi ecosystem on the Cardano blockchain — and beyond.

ADA Finance — Selected as a Finalist for DeFi Project of the Year

As an acknowledgment of our vision, AIBC Europe selected ADA Finance as a DeFi Project Of The Year! Please VOTE for ADA Finance today!

The AIBC carefully observes projects in each category of blockchain projects and only selects those projects that meet the highest standards in the crypto industry.

The winner will be announced at AIBC Europe on 16 November, so cast your VOTE now!

How is ADA Finance Innovative?

Warren Buffet once said, “If you don’t find a way to make money while you sleep, you will work until you die.” Most agree that earning sustainable passive income is a desirable goal, and blockchain technologies and cryptocurrencies have introduced new passive income opportunities through DeFi. While passive income through DeFi isn’t a new idea, it is far from accessible to non-institutional investors who cannot afford exuberant gas fees or lack the experience of established traders and investors. We at ADA Finance believe that passive income can and should be an accessible and attainable goal to anyone of any income level or mastery of financial principles. We also detest the corruption and manipulation within DeFi that can erode investor confidence and trust, scaring many out of the market — and out of passive income. ADA Finance is the only DeFi platform to solve the problem of overly complicated features, market manipulation, limited token utility, and stagnant platform growth. In short, we make DeFi accessible so passive income is a reality for anyone.

We decided the name P2P Finance doesn’t adequately describe our potential because we are more than just a peer-to-peer (p2p) solution. ADA Finance is a global solution that focuses on you — the individual investor. This focus on bringing DeFi to historically under-served populations and individuals is consistent with the mission of Cardano, which is why we are proud to call ourselves ADA Finance.

What is the promise of the ADA Finance brand?

Our promise to the DeFi community is to provide transparent passive earning opportunities to all by fighting against concealed price and liquidity manipulations that are all too common within centralized crypto exchanges. Our promise to you is confidence — confidence that with ADA Finance, what you see is what you get — full transparency — by bringing derivatives on the blockchain. ADA Finance also believes in you and your ability to take full control of your passive income. We are the only DeFi platform to reward user activity — enabling you to act as an affiliate and benefit from the activity of your referral’s activity.

The ADAFI Token and Improved Tokenomics

One of the pillars of ADA Finance is maximum token utility. The ADAFI token has multiple utilities within the ADA Finance ecosystem, each playing a unique role in unlocking passive earning opportunities. Please refer to our whitepaper to learn more about these utilities.

When we initially set out to develop our tokenomics, we wanted to be as flexible and as generous as possible towards our community. As a result, we originally reserved almost 30% of the total supply for early investors and advisors with brief vesting and locking periods.

Then, as we started meeting with tier 1 launchpads, exchanges (for listing), and market makers, we were surprised to hear the consistent charge for us to change and strengthen our tokenomics with the long-term health of our token and project as the priority. Had we ignored this advice and kept our tokenomics as they were, we would’ve had to settle for partnering with lower quality exchanges and launchpads than what we wanted for our community.

The improved tokenomics intend to strike a careful balance between attracting key influencers, advisors, and quality investors (who can bring foundational value to the project and platform) and limiting any one group’s ability to enjoy a future disproportionate influence on the price or performance of the token. To that end, we’ve placed a cap on the number of tokens that investors can buy before or outside of a public market purchase.

It is critical that ADA Finance not allow “whales” to control the future performance of our token, disrupting our ability to maximize long-term and high-level stability. This is especially true given that the majority of the total supply of ADAFI tokens is earmarked for incentives and rewards to be distributed as passive income. Thus, we determined we had to make the difficult decision to issue some refunds to early investors with large allocations. Capping early investor allocations — even if it means returning some much-needed seed money — will ultimately prove to be the best thing for the token’s long-term value.

Our revised tokenomics are listed in the table below:

ADA Finance — the most innovative DeFi platform in Crypto

We are ADA Finance; our name and mission align with and advance the vision of Cardano to bring DeFi to the world. We do this by emphasizing user activity, platform growth, and transparency. With ADA Finance, you can enjoy the investor confidence that is rare in the crypto DeFi space, knowing that your funds cannot be manipulated and that you are in control, achieving increased earning potential through rewards based on your activity.

We invite you to read our whitepaper, pitch deck, or visit our website. Should you have questions about Defi in general or how ADA Finance can help you establish and grow your passive income and wealth, please join our community, or reach out to a team member. We are happy to visit with you at any time to help you in your passive income journey.

Let’s go!

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