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10/04/2024

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Mobile Autobattler to Broaden Moonray's Ecosystem in Early 2025

Moonray Studio has announced plans to release a mobile version of its Autobattler game in the first quarter of 2025, expanding the scope of its gaming ecosystem. This new mobile offering will complement the...

Mobile Autobattler to Broaden Moonray's Ecosystem in Early 2025

Moonray Studio has announced plans to release a mobile version of its Autobattler game in the first quarter of 2025, expanding the scope of its gaming ecosystem. This new mobile offering will complement the studio’s existing flagship multiplayer battle arena game, which is already available for download through the Epic Games store. The mobile Autobattler aims to capture a larger gaming audience and further integrate players into the broader Moonray universe.

The new mobile game is designed to use the same digital assets as the PC and console versions, including the MNRY token, which plays a key role in unlocking exclusive content and offering rewards for tournament play. By leveraging these assets across platforms, Moonray aims to drive additional demand and create more immersive experiences for its growing player base.

A Future World Built on Blockchain and Immersive Combat

Set in a distant, “post-human” future, Moonray’s gameplay centers on intense combat experiences, drawing in both casual gamers and professional esports players alike. Its competitive mechanics are designed to be easy to learn but difficult to master, catering to a wide range of skill levels. At the heart of the gameplay experience is blockchain technology, which powers asset ownership, token rewards, and customizable NFTs, giving players unique opportunities to engage with the game on a deeper level. This blockchain integration also incentivizes strategic play rather than relying on rapid, reflexive actions.

Despite the blockchain elements embedded within the game, Moonray maintains a simple and intuitive user experience. The integration of Web3 features, such as wallet connectivity and token purchases, remains optional for players who prefer traditional gaming mechanics. These blockchain-based functionalities are made visible only to users interested in them, while others can enjoy the game without encountering typical barriers to adoption often associated with blockchain-based games.

Moonray’s Expanding Universe: More Than Just a Game

Moonray’s Autobattler release is part of a larger initiative that extends beyond the game itself. The broader Moonray ecosystem also includes a PC/console game, a graphic novel titled Mother’s Skin, and future animated series projects. The Mother’s Skin graphic novel, which further explores the game’s lore, is already available in over 4,000 comic bookstores, including notable outlets such as Midtown Comics and Barnes & Noble, in both North America and the UK. The storyline from the comic book not only enriches the game’s narrative but also provides inspiration and concept art for the game’s artists.

Additionally, the studio has partnered with Reel FX to adapt both the game and the graphic novel into an animated series, giving fans another avenue to explore the Moonray universe. These efforts are aimed at deepening the connection between the Moonray brand and its audience, providing multiple touchpoints for fans to engage with the content.

Strategic Growth and Partnerships

Moonray Studio’s growth trajectory has been supported by key partnerships and strategic funding rounds. The studio has successfully raised over $8.25 million, with backing from major investment firms like Animoca Brands, Polygon Ventures, and Cardano. These funds have been instrumental in developing the Moonray ecosystem and advancing game development efforts.

The studio has also forged partnerships with various organizations to further expand its reach. These include Digital Void for game development, Reel FX for media and streaming content, and gaming guilds like YGG, Snack Club, and Unix, which help drive user acquisition. Moonray’s growing community is reflected in the numbers, with over 100,000 members on its Discord channel and 170,000 followers on X.

Future Roadmap: Expanding Player Access

Looking ahead, Moonray’s cofounder Hans Andersson emphasized that the upcoming mobile Autobattler would allow the studio to significantly grow its user base. He indicated that the mobile game would provide an opportunity for gamers who do not have access to the PC or console versions to join the Moonray ecosystem, while also allowing existing players to engage with the game on-the-go.

Similarly, Yat Siu, executive chairman of Animoca Brands, highlighted how the addition of a mobile game would further enhance Moonray’s appeal. Siu pointed out that the subtle integration of blockchain features would enable experienced crypto users to deepen their gameplay while ensuring that traditional gamers could dive in without facing the challenges typically associated with blockchain adoption.

As Moonray Studio continues to expand, the Miium Foundation remains a key player, powering the $MNRY token that serves as the backbone of the entire Moonray universe. With its robust development team and strategic vision, the studio appears well-positioned to build on its successes as it brings new experiences to its growing community of gamers.

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