The Cardano Foundation partnered up with Veritree which is the world’s first, fully integrated platform designed to transform the tree restoration space through blockchain technology. To celebrate the partnership, the world's first global impact challenge was launched: Can the Cardano Community donate 1 million ADA to plant 1 million trees? The challenge was accepted and the goal was achieved in just over three months! To prove the power of blockchain, each of these donors received a tree planting certificate with the exact location of their donation and other info like which type of tree is used. With Cardano's unique on-chain metadata capabilities, veritree can easily store and share GPS coordinates, photos, and other specific characteristics of restorations. This data is traceable, permanent, immutable and available to all, solving one of the industry's most significant and growing problems—a lack of trust. This makes it the perfect example of the real-world value that a blockchain can bring.
Original Source: https://www.youtube.com/watch?v=eDsC4r1eVYg